(Thanks to everyone who sent this in!)
When you run a company, you need a plan if you want to succeed in that business. Some corporations are more open about their plans in public than others and when it comes to the arcade industry, most companies are tight-lipped about what they intend on doing. Every company in the industry should be interested in seeing arcades expand and grow and when it comes to that, Sega has a plan for doing their part to revitalize the business as we read in an article from Siliconera.
Now the article does start out with a slightly false premise by suggesting that “arcade business is down, way down”. I guess it depends on what era you are comparing it too but really, my own arcade business is doing great at the moment and I know of others who also are seeing good business this year, even though many other industries are having a tough time. Couple that with many new releases that have come along this year and will come along in the next as well as new companies joining the fray, I think that it’s safe to say that we’re not on the brink of collapse. But it sure would be nice to see earnings like we have in certain past ages and the arcade sector does need some help, especially since the premise in the minds of many is that the industry is dead as a doornail.
So what is Sega’s plan for dealing with the challenges that we face? They break it down into four parts:
-Promote revenue sharing with operators that includes connectivity through Sega’s ALL.NET service to connect player communities together
-Make use of standardized cabinets so content can be replaced quickly and cheaply (this is something we have discussed before on the forums)
-Effectively promote their new Ringedge and Ringwide hardware to reduce costs (and BTW certain fanboys – no mention of using Ringwide as a home console)
-Diversify their product line-up to attract more players to amusement centers
I personally think that these are all great ideas that should see widespread adoption, and to elaborate further on what I think about it, continue reading by hitting the link below













Latest Comments