Welcome to our IAAPA 2025 preview! In these annual posts before the event, we meticulously gather all of the information on the various manufacturers and their games that has been made available in advance – although do keep in mind, there is usually always an unexpected surprise somewhere.
Just in case anyone is new here, IAAPA is a giant trade show held in the world capital of theme parks, Orlando, FL where the entire amusement industry (arcades, theme parks, and their adjacent supporting businesses) comes together to show off their latest and greatest product designs. Though the comparison gets less and less relevant each year, I always say the show is like the E3 of the amusement industry. It is always held on the week before the US holiday of Thanksgiving, and gives us a look at the newest arcade games which will be hitting the scene either this Winter, or coming up in the next year.
If you are heading out to the show, then hopefully this will help you figure out what to look for and where it should be. This map attached to IAAPA’s official website is a big help, and they also have an app which can assist in finding the spots you need to visit. I will be there each day of the show, where hopefully I’ll manage to capture footage for everything we’re going to discuss. For those who’d rather ingest all of this preview in video form too, stay tuned to the AH YouTube channel as we will have a livestream rundown of it all soon.
Games in bold mark the first time that the product will have been seen at a US trade show.
IAAPA 2025 – Site Advertisers
For starters, we always give our advertisers a signal boost at the top, as a small way to thank them for helping keep this site up and running. We are also grateful that we have so many now – this year marks the most ever supporting us. We’ll list them in order of how long they’ve been supporting us:
Raw Thrills/Betson
Booths #515/615/815. Last year’s IAAPA was a relatively quiet one for Raw Thrills, with no major new-new games – only the previously-unveiled Angry Birds Boom!, two player Halo Fireteam Raven Assault Model, NBA Superstars, and Godzilla Kaiju Wars VR‘s final chapters were new to that show. Since then however, they have launched Top Gun Maverick and Wizard of Oz and also announced Godzilla Kaiju Wars Deluxe (which previously debuted at GTI 2025 in China), alongside their new Jackpot Racer motorcycle videmption game that was seen on test some months back. Supporting those will again be returning games of theirs, including Angry Birds Boom! and one or two other releases with new content updates.
Confirmed games:
- Godzilla Kaiju Wars Deluxe
- Jackpot Racer
- Angry Birds Boom! (new content)
- The Wizard of Oz (new no-marquee version)
- NBA Superstars (new content)
- Top Gun Maverick
TouchMagix
#1045. TouchMagix is debuting three new games at the show: Boxed Up, Pickleball Toss, and Treasure Chest. We actually saw the third of those last year at IAAPA, where it took a back seat to their focus on Minions: Bullseye Mania, while Boxed Up and Pickleball Toss are new-new pieces. Given how popular pickleball has been out there, I’m surprised that it’s taken this long for anyone to make such a game, although perhaps that’s due to the older audience who is into it.
Confirmed games:
- Pickleball Toss
- Boxed Up!
- Treasure Chest
- Minions Bullseye Mania
- Pudgy Penguins
- Carnival Cups
- Crazy Prize
- Pop It
Wahlap
#240. Wahlap have had a busy year, and that will show here with their lineup, which will include Storm Racer 2, Phantom Vanguard, and Monster Eye 3 Unite, among their sports and redemption games and returning titles like Asphalt Moto Blitz DX. Several of their games will as always also be available on the booths of other companies who represent them out West, most prominently LAI Games.
Confirmed games:
- Storm Racer 2
- Phantom Vanguard
- Cyberhoop Basketball
- Monster Eye 3 Unite
- Asphalt Moto Blitz DX
- Getter Spin D (Taito prize game)
- Bi-Grab (Crane game)
- Pitstop (Unbranded NASCAR Pitstop)
Alan-1
#3417 (in the Rides & Equipment area). The crown jewel of Alan-1’s booth this year will be Liquid Death, the new licensed and enhanced version of the Soda Slam!, alongside their first crane machine, Butts On Things. Their redemption shift will also be visible with a prize merchandizer called Cosmic Spin and a Butts On Things variation, Booty Spin. Note that Dr Pepper Soda Slam! will be at the AVS Companies (#1918) booth, which will also have a 32″ version of Butts On Things and several other non-Alan-1 pieces.
Confirmed games:
- Liquid Death
- Dr Pepper Soda Slam!
- Booty Spin & Cosmic Spin
- Butts On Things (crane)
- Atari PONG Coffee Table [non-coin]
- Gravitar: Recharged [Pro+]
- Missile Command: Recharged [Pro+]
Blue Motion Games
#840. As you may have noticed already, we have recently added Blue Motion Games to our roster of advertisers. They debuted at IAAPA 2024, and this year they are at the Player One Amusement Group booth (more on them below) with the 2-Player Desert Chase, which we covered earlier in the year here.
IAAPA 2025 – Arcade Exhibitors
Now let’s take a look at the main bulk of companies who will be there. With as large as this show is, it feels like four days isn’t enough, but I’ll try and discipline myself to film until my camera can’t take it anymore.
Ace Amusement
#1329. Ace have been growing in size and stature since they first showed up at IAAPA a few years ago; though they’ve been keeping up the new game rate at a crazy pace recently, not all of their latest product will be there, with titles seen at the last GTI like Dino Attack and Hover Rush nowhere to be found. Still, they will have a number of games here, with their Wild Hunting and All Star Golf also confirmed to be carried by Amusement Source International and Coastal Amusements respectively (more on them soon). Here’s Ace’s booth from last year:
Confirmed games:
- Bikers Madness
- Crossbow Fishing
- Dragon Kingdom
- Racing Xtreme DX
- Rush and Catch
- Ace Shooter
Adrenaline Amusements
#1615/1815. Adrenaline doesn’t announce their booth lineups in advance, and they’ve been relatively quiet this year, except for releasing Hot Wheels: Victory Lap exclusively at Dave & Busters (and Main Event). It seems that their exclusivity period on this has still not lapsed yet (if it will at all), but in its place Adrenaline will apparently have a surprise: Back To The Future. It’s unknown what the nature of this game is at the moment (video, videmption, or redemption), but given that the franchise just celebrated 40 years, and it’s well known among Generation X/millennials, it should garner some attention.
Adrenaline will also have an Angry Birds piece of some description. This is surprising too, considering Raw Thrills’ Angry Birds Boom! and DOF Robotics’ Fury Road racer are still fresh. It’s possible they have worked out some sort of distribution deal for the latter though, as it has not been too prominent since last IAAPA (besides appearing at a few international trade shows), so who knows.
Also to note, this is the first year I recall that distributor PrimeTime Amusements do not have their own space at the show, but they are teaming up with Adrenaline at the #1818 booth instead. They have not stated what they will have there at this time.
Confirmed games:
- Back To The Future
- Angry Birds (new or an older game?)
- Duck Derby
- NFS Heat Takedown (motion)
Amusement Source International
#429/528/629. ASI have not been shy about sharing their IAAPA lineup, starting as early as September to tout a lineup of roughly twenty new games. A vast majority of it will be redemption pieces, and everything that they show is available already. Among their video pieces, they will have Ace Amusement’s Big Buck competitor Wild Hunting, Skull of Shadow, and a whole host of redemption product.
Confirmed games:
- Balloon Fest (videmption)
- Box Stack (redemption)
- Busy Bee (redemption)
- Coin Snap (vending)
- Colour Star (crane)
- Fortune Zombie
- Gem Master (redemption)
- Lucky Chicken (redemption)
- Madball Fury Road (redemption)
- Magic House (redemption)
- Ocean Aquarium (redemption)
- Pinball Storm (not a pinball game in the traditional sense, redemption)
- Rock N Crock (redemption)
- Space Travel 2 (redemption)
- Speedy Toss (redemption)
- The Container (merchandizer)
- Trick Pong (redemption)
- Wild Hunting
- Case Pro (up for an IAAPA Brass Ring Award)
- Rolly Carnival
- Rooster N Bro 2DX
- Skull of Shadow (3P has been seen before but they also will have the 2P environmental)
Andamiro USA
#1800. After its debut at Bowl Expo (one of the only new games to appear there), Andamiro USA will have Superwing’s Marksman shooter here, alongside a new mini basketball Spongebob piece, Spongebob Swish, and another new game licensed from the house of that character – Nickelodeon Kart Racers Arcade – bringing the kart racing thrills of the console games into arcades, in a special version surprisingly co-developed by Andamiro with Team Infinity (the group of fans who made Pump It Up Infinity). Also in redemption will be their Star Wars and Spiderman pushers.
Confirmed games:
- Marksman
- Nickelodeon Kart Racers Arcade
- Spongebob Swish (redemption)
- Pump It Up Phoenix
- Star Wars (redemption)
- Spiderman (redemption)
ARCCER Amusement
#3884. A new challenger approaches, as this will be the first appearance made by the Chinese company Arccer at IAAPA. As seen in coverage of the Chinese trade shows here on AH, they are best known for their homegrown rhythm games and coin pushers, so expect at least one or two of those (most likely Dance Show) to turn up on their small booth in the first-time exhibitors area.
Bandai Namco Amusement America
#1300/1600. Last year Bandai Namco had one of the most impressive arcade booths on the show floor, with GoldStorm Pirates and especially Taiko no Tatsujin taking up a lot of attention. Those will be returning with their Pac-Man product and a whole bunch of new titles out of China, to an extent that they have not had before – there will be not one but two motion shooters from Superwing (who Namco have worked with before on redemption, but not video games) in the form of The Future and Mini World. Alongside them will also be IGS and Baohui’s Speed Rider 4DX. This first appeared on Sega Amusements’ website, where it was thought that they would be carrying it out West, however that goes only for the UK – Bandai Namco have the exclusive rights to the game in North America.
One game of theirs certifiably confirmed not to be there despite testing the US recently is Resident Evil 2: Dead Shot/Arcade, which is disappointing for anyone interested in it, though not a surprise from what we were previously told and indicated. This is the same situation with GoldStorm Pirates, which had been seen on test in 2023, but also skipped IAAPA that year, then was at the following show (it will be coming in late 2026, barring any delays). Wangan Midnight Speed Ignition won’t be either, although that one has had a very prominent showcase in Japan at their Amusement Expo – keep an eye out for coverage of it…
Confirmed games:
- Mini World Motion
- Speed Rider 4DX
- Strike Hook (redemption)
- The Future
- GoldStorm Pirates
- Taiko no Tatsujin
- Tom & Jerry Kitchen Chaos
- Looney Tunes Red Zone Rush
- Jumpin’ Jupiter (redemption)
- Crab Rush (redemption)
- Tower Island (redemption)
- Ball Madness (redemption)
- Pac-Man Pixel Bash Bistro
- Pac-Man Street Range (Roller, Slider, Baller Jr)
Bay Tek Entertainment
#1015. These leaders in redemption will have at least three new-new titles, including Nailed It, Perfect Pump, and Dippin’ Dots Drop. They’ve also been testing out a videmption title called Forklift Frenzy this summer, but we don’t know if it will be there or not. Also, their ICEE Slush Rush, which debuted at IAAPA 2024 and started shipping this past Spring, is under consideration for an IAAPA Brass Ring Award.
Confirmed games:
- Nailed It
- Perfect Pump
- Dippin’ Dots Drop
- Hypergrid VR station with Rotten Dead
- ICEE Slush Rush (up for an IAAPA Brass Ring Award)
- Spongebob Dynamic Duo (with an upgrade of some kind)
Coastal Amusements
#1315. We almost weren’t sure what Coastal might have, but between the Shaffer Distribution preview and the just published RePlay preview, we now know what they are debuting. As usual, they have a lot of new items, although from what RePlay are saying, many won’t be shipping until next spring. Also, Coastal is pretty heavy on the redemption product, although often they have videmption where the tickets can be deactivated. Out of everything there, Sport Legends sounds like it might be a video or videmption game, but it isn’t clear at this time. Also on show will be Hot Wheels Ultimate Speedway, which is up for an IAAPA Brass Ring Award, and Wild West Shootout II, which was at the show last year, but delayed due to the US/China trade war that’s been going on.
Confirmed games:
- All Star Golf (redemption)
- Classic Cruiser (kiddie ride)
- Freeze 5 (merchandizer)
- Justice League (prize pusher)
- Roll N Win (redemption)
- Sport Legends (video game?)
- Treasure Wheel (merchandizer)
- Vortex (redemption)
- Zombie Invaders (videmption)
- Hot Wheels Ultimate Speedway (up for an IAAPA Brass Ring Award)
- Wild West Shootout II
Dark Escape Games
#1918. Over at the AVS companies booth will be this newcomer with what looks to be one of the more innovative pieces we’ve seen since last IAAPA – miniature, attendant-free arcade-sized escape rooms. This is starting off with two: Pyramid Scheme (ancient Egypt tomb theme) and Clown Around (circus/killer clown theme). They are also another company who are nominated for a Brass Ring Award from IAAPA.
ELAUT Group
#2015/2215. The ELAUT umbrella of companies doesn’t get much coverage on here owing to their focus on redemption, but are always worth a mention every once in a while at an event like this. Here, their big debut will be the E-Claw 2.0, which continues the streak we have going of new products nominated for an IAAPA Brass Ring Award, as well as a new electromechanical Smurfs soccer game and Ticket Boxer.
Confirmed games:
- E-Claw 2.0 (up for an IAAPA Brass Ring Award)
- Ticket Boxer
- Smurfs Goal Champs
- Shuffleboard
- Slam Dunk
- Fun Zone Mini
exA-Arcadia
#102A. exA had previously been in a more centralized spot within the Games & Arcade Pavilion, but this time they’ll be on the edge, mainly showcasing their latest titles across their ARC-32 JP style cabs. The selection will include Asuka 120%, Axel City 2: The Final Storm, Chaos Code: NEXT, Hunter X Hunter Nen X Impact, Vanguard Princess R and even more, although as of this moment, they have not announced the three additional games that they will debut, so we’ll have to update this later. They will also debut an ARC-32 with a 4-Player control panel, and show off the trackball controller which was supposed to be at IAAPA 2024, but couldn’t come over due to the rush they had to make from Japan’s Amusement Expo to Florida.
Confirmed games:
- Asuka 120% Burning Fes Exallent
- Axel City 2: The Final Storm
- [As yet unannounced game]
- Chaos Code NEXT
- Cyberblocker R
- Daemon Bride exAGAIN
- Hunter X Hunter Nen X Impact
- Jitsu Squad featuring Samurai Cats
- [As yet unannounced game]
- [As yet unannounced game]
- Vanguard Princess R
ICE
#1806/1606. ICE have got a new hammer redemption game called Odin’s Hammer Strike lined up, as well as several of their existing redemption pieces. This Odin game made the cover of the IAAPA preview issue for RePlay Magazine, but aside from that, not much information was provided on their booth’s setup, so the additional games we have here come from Shaffer’s preview.
Confirmed games:
- Odin’s Hammer Strike
- NBA Baller
- Neon Bowling
- Smash N Win
- Stop The Drop
Incredible Technologies
#3571 & #1918 (AVS Companies) – Incredible Technologies (IT for short) doesn’t always have a presence at IAAPA, but this year they do and they have more than one new product to show. The one that is being teased for their booth appears to be a bowling game – I would guess a new Silver Strike, but it also could do something licensed with Brunswick or QubicaAMF, or a national bowling league; or it could be something for bowling lanes like a Mixed Reality projection system, like we’ve seen a couple of other companies do. Then, over at the AVS Companies booth is something else, but there haven’t even been hints as to what it is exactly. Guess that will be a surprise.
To be fair, they aren’t the only ones who misspell “IAAPA” 😛
Jersey Jack Pinball
#829. IAAPA 2024 saw the grand debut of the Pinball XP system, which is something that JJP created in conjunction with Creative Works. That said, I’ve heard nothing about this since, so I’m not sure if it shipped and where it can be found out there (the setup at last IAAPA had already been sold to a location, though I don’t recall which). We’ll see for sure at this show, while also being my first chance to check out Harry Potter. Sadly, JJP attends so few industry trade shows now (excepting pinball-focused events), that the last time I came across any of their products was exactly a year ago here:
JET Games USA
#631. Though they have not revealed anything in advance, word on the street is that JET have picked up Flamestone/Leon Amusement’s latest piece, Flamestone Cannon, under the name of Giga Shot. They have also apparently got the GI Joe license for a game. With the lack of certainty, there could be a plot twist that Flamestone Cannon is actually becoming GI Joe, then Giga Shot is something else, but we’ll have to wait and see. I would also expect the Talking Tom endless runner that they’ve shown a couple times at other shows this year, as well as other returning titles.
Confirmed games:
- Giga Shot
- GI Joe
- Big Six (crane)
- JET Darts
- Mega Shot Deluxe
Kalkomat/IGPM
#403. Kalkomat did show off a new piece called Boxer TV at IAAPA Europe, which will be at this show, along with some new boxing machines. That includes the Power Slap game that was seen some time ago, but was apparently delayed over licensing. I’m guessing that’s all resolved now:
LAI Games
#231/237/431. LAI had a blowout IAAPA booth last year with a huge space, which they look to repeat again here. In terms of what’s new from them, there is of course Ubisoft All-Star VR following on from its IAAPA Europe launch in September, and the new Unite model of what they recently released as Kaiju Rampage (originally Monster Eye 3), but also some surprises in Wahlap and IGS’ Phantom Vanguard shooter, which we saw at GTI 2025, and the six player social attraction Hyper Grid. They should also have Cyberpunk 2077: Turf Wars making its IAAPA debut after its original March unveiling at Amusement Expo, especially seeing as it is up for a Brass Ring Award this year, as well as a big focus on their pushers (including a new one by IGS and Playmore called Cube Clash) and Seasons cranes again.
Confirmed games:
- Cube Clash (pusher)
- Hyper Grid (attraction)
- Kaiju Rampage Unite
- Phantom Vanguard
- Ubisoft All-Star VR
- Cyberpunk 2077: Turf Wars (up for an IAAPA Brass Ring Award)
Leon Amusement
#131. Mentioned above regarding JET Games’ lineup, Leon Amusement will also have their own booth, with a number of their prize games and Dragon Knight, their Drakons and Godzilla Kaiju Wars Deluxe-like game that actually debuted before the latter in China at AAA. It will be interesting to see whether anyone picks that one up, and whether it will come in at a lower price than Godzilla.
Player One Amusement Group
#840. P1AG have not typically been mentioned in our IAAPA coverage, but recent events mean that is changing. This will be their first time appearing at the show under the umbrella of Genda, and in addition to showcasing titles they distribute from companies out West, there will also now be promotion of Genda’s Japanese crane-focused businesses (e.g. Kiddleton and a big crane called Try Catch) and games. This includes Marvelous’ Naruto Emblem Battle, as recently announced by their social media presences.
While Japan is relevant here, it’s also worth pointing out that Konami are supposed to begin shipping product into the US in January (unless something has changed from the information I heard earlier this year), but without them having a booth, it’s hard to say whether they’ll be there, or if they’ll be working with a distributor like P1AG (or someone else). If not, then maybe next year?
Rilix
#838. The Brazilian manufacturer behind the popular Rilix VR rides will be at the show, although it’s unknown if they will have anything we haven’t seen before (their Dual Coaster design was at Amusement Expo 2025 and the Spongebob VR Coaster had just popped up as a surprise one year):
Sega Amusements International
#1006. After its US trade show debut at Amusement Expo earlier this year, Sega will be bringing Maimai DX to IAAPA for the first time here, as well as the standard edition of Apex Rebels seen at IAAPA Europe. Other games will include further new examples that have been recently previewed, including Subsoccer Arcade, Putt It! Par-Tee, and their Mini Cube Prize World crane and merchandizer systems, but also Simon Arcade, the first ever redemption interpretation of Hasbro’s memory game, and surprisingly enough, the return of Daytona Championship USA in a brand new motion-based cabinet.
I wouldn’t count on there being any Sega surprises in store here, given lots of what will be on their booth has been revealed and that any more would make it even more crowded, but never say never. Here’s how their booth looked at Amusement Expo back in March:
Confirmed games:
- Apex Rebels (Standard)
- Daytona Championship USA (motion edition)
- High Five Tickets (redemption)
- Hyper Cross (Single)
- Key Magic (merchandizer)
- Mini Cube Prize World (crane/merchandizer)
- On Target (2-Player)
- On Target (2-Player)
- Putt It! Par-Tee
- Simon Arcade
- Maimai DX
- Subsoccer Arcade
- Capto Crane Bonus Wheel
- Skill Fall Revolution (full range)
- Zombies! Ready, Deady, Go!
- Big Sea Fishing
- Allstars Sports (full range)
Smart Industries
#824. Mainly focused on cranes, SMART will debut a new redemption game that incentivizes kids to scream into a giant ear called Scream N Win, and they’ll have a new merchandiser piece called Ker Plop. I imagine Scream N Win would not be placed near the employee desks in most venues.
Confirmed games:
- Scream N Win
- Ker Plop
- JJ Bot (has a new LED billboard topper)
- Prize Bay
- Toy Chest XL
- Winners Club XL
Step Revolution
#245. As usual, Step Revolution’s highly successful standard and Deluxe versions of StepManiaX will be there – but will they have another surprise? Last year they unveiled a new variation on the standard game, so anything is possible.
Stern Pinball
#220. Stern generally doesn’t tout what they are bringing to shows, although it’s safe to say that Star Wars: The Fall of the Empire will be there and I would be shocked if they don’t bring The Walking Dead: Remastered. However, Stern has done head fakes before, where they announce a limited run kind of game before a show like IAAPA, and it’s nowhere to be found (as it isn’t something intended for the show audience).
Team Play
#1700. Team Play has a new evolution of their Carnival Wheel redemption concept in Ghostbusters Wheel, which as far as we know, will be the main star of their booth. Last year they did have an early prototype of Candy Forge under its original name of Magic Factory, so it’s possible that they could have something else that’s unannounced, but what we see below should cover the major points.
Confirmed games:
- Ghostbusters Wheel
- Pixel Pix
- Candy Forge
Triotech
#1031/1331. Triotech tends to have a lot of floor space at the show and this year they have two booths with about 30×40 or 40×40′ of space (the floor map doesn’t mention the numbers anymore). While much of that is often taken up by their large attractions, on LinkedIn they have touted “an industry changing press conference” and the launch of “3 new products” at the show. Note that these are not necessarily arcade products – they could also be attractions that are designed specifically for theme parks, as they have done things as large as interactive roller coasters. Aside from that, I do expect to see the new 2-player version of their Super Blaster game, and perhaps that VR game of theirs that was on test late last year will make an appearance.
Unico USA
#2850. Last year, Unico USA (which is designated as “HongKong UMedia Limited” on the IAAPA floor map) was a little hard to find, being located in the Rides & Equipment pavilion near the SouthEast entrance to the building, and this year they are closer to the Games & Arcade Pavilion, but still outside of it, over in the Water Parks area (don’t ask me why IAAPA doesn’t just expand the Games & Arcade area or why they put some companies that have nothing to do with a section in a particular place – I don’t know).
On Facebook, they’ve been posting about their latest NOVA Blast metal cabinets, including one that comes with Raiden – and a coin slot. Other than that, I would assume a similar setup to their booth as seen last year.
UNIS
#1035/1335. UNIS also has two large booth spaces which are exactly the same size as Triotech, and they are right up against TT. They are all focused on location games though, with the focus spread between both videmption, redemption, and crane machines. One surprise they just revealed on YouTube is Phone Case Fever, which is their entry into printing your own photos onto phone cases.
Confirmed games:
- Claw Express Cube/Tower/Wall
- Clip N Win
- Emoji Slam Street (redemption)
- Franken Slam (redemption)
- Monster Jet Riders
- Spin City
- Space Float (redemption)
- Phone Case Fever
- Jeep Rider (video kiddie ride)
- Monster Kart DLX
- Neon Rush
Valley-Dynamo
#608. Valley usually has a big space showcasing their many air hockey and pool tables, and in the past few years they’ve also worked with the creators of the Jet-Pong games to distribute those. This year they are touting a “new, high-tech Champion shuffleboard table” that is called SLINGSHOT. There aren’t any photos of it yet, so we’ll have to wait and see…
Yuto Games
#109. Yuto is perhaps the biggest jet-setter for amusement trade shows out of all the different Chinese manufacturers, appearing at more events than I can often keep track of. They showcase a lot more product on their socials than they tend to bring to IAAPA though, with three titles getting the focus for this event as you see below (Big Beast Hunter, Crazy Drive, and Combat Heroes). They are one of the few manufacturers who are really strong on social media, enough that they give us a sneak peek of their games:
Zooom Studios/Barron Games
#640. This crane/merchandiser/redemption focused company generally has a lot of product to show, although I have not heard of what they might have to offer that hasn’t been seen before. A good guess is that they’ll have everything on their current products page, maybe a few new items to join them, although I wouldn’t expect any video games.
IAAPA 2025 – Immersive Experiences (VR/AR/MXR) Exhibitors
As mentioned at the beginning, there are also a number of Immersive Experiences companies around, many of which used to exclusively focus on VR, but several are trying out other ideas. You might find VR products (such as arenas) there, or new MXR-style products. Companies that fit with these include:
Creative Works
#4879. This company always has something a little different to show, where they mainly create or represent products intended for FECS. That will include the latest versions of their Lucky Putt Golf and Limitless VR arenas, but they are also teasing “a new attraction”
Hero Zone VR
#462. Hero Zone recently made some headlines (and RePlay front covers) with their Terminator: Uprising game, which will be the star of their IAAPA booth. Based on the Terminator 2 film, there are some big expectations here. Here’s a teaser:
Hologate
#3686. While they will be at the show, there have been no social media posts or videos that I can find which post about what they are bringing. Usually it’s one of their VR arenas, but it’s now been two years since they released their Ghostbusters game and unless I missed it, that was the last new-new thing aside from an attempt to do stuff with mini-golf, that they have launched.
Kynoa SA
#3318. The makers of the VR foosball table known as the Koliseum NOVa will be there, straight across from the Alan-1 booth. This system was seen earlier this year at the Amusement Source booth, but they don’t seem to have carried it after all.
INOWIZE
#4274. Inowize continues to focus on their QBIX Immersive Reality Room, where they will be debuting a new game for the platform (the ninth title for the system) called The Last Defense. From what I’ve heard, the company has been rather successful with the QBIX, and they have different options for it too (which come in at different prices for your venue).
Movie Power
#635. This Chinese company usually has an assortment of VR motion simulators (which also carry a distinct TRON:Legacy look to them), although I have been unable to find any details on what exactly they are bringing to the show.
Multiball
#3878. You’ll find this company over in the First-Time Exhibitor’s area, where they will be showcasing their “Mixed Reality interactive wall” games that appear to involve throwing balls at the wall. Their IAAPA booth description also mentions a game called Playkout, which is “a compact, fully autonomous pickleball & tennis simulator for all skill levels that delivers a unique engagement for entertainment venues”. They even have outdoor LED solutions, like you see here:
Pixel Games USA
#2875/3075/3078. This company has been at IAAPA before with their interactive LED tile games, which usually draw a bit of attention. Them being at three booths this year seems to indicate they’ll have a bit more going on, although the last post they have on their LinkedIn page is from IAAPA 2024, so I’ll have to stop by and see if there are any surprises.
Valo Motion
#3886. Last but not least is Valo Motion, creators of interactive exergaming type experiences, which includes trampoline controlled games to Immersive Reality Rooms. They will be showcasing their Valo Arena 4-player, the ValoJump Air, and the ValoClimb AR climbing wall.
Whew – that’s all that we were able to bring together. Hopefully, four days is enough to capture everything and play it, but there always seems to be something that I miss, unfortunately. Stay tuned to our YouTube channel for updates, which will probably run for the next month or so and if you bump into me at the show, don’t be afraid to say hi! What of this IAAPA 2025 preview interests you most?
