Exhibiting under the trademark corporate banner of ‘Bandai Namco Games’, Brent Sales and Namco Europe are planning their biggest showcase for several years at the forthcoming ATEI. The company’s stand – number 2140 on Level 1 of Earls Court 1 – is 33 per cent larger year-on-year and will feature in excess of 50 machines covering a broad spectrum of family entertainments.
Video, novelty, redemption, prize vending, simulators, coin-in/coin-out, sports themed, kiddie rides, SWP, bowling, pushers, photo booths, cranes and centrepiece attractions will all feature in what Brent/Namco is describing as its ‘most comprehensive offering of income generating games ever’.
No fewer than 11 products from six of the world’s top manufacturers will be making their global or European debut in London, spearheaded by two high profile games from Namco.
Mario Kart Arcade GP 2 is the first game for Europe that utilises the full benefits of the Bandai-Namco synergy, with key characters from the Pac-Man and Tamagotchi stables joining Nintendo’s motley crew of Mario et al in one of the world’s most well-known fun driving series. In addition to new faces, vehicles and courses, the game incorporates play-by-play in-race commentary, Namco’s novel Nam Cam player’s face integration and optional loyalty card system – and is also scheduled to be made available in single-seat format.
Another new arrival from Namco, Jumpin’ Jackpot is, in the words of Namco Europe’s incumbent Managing Director, John McKenzie: “destined to be the brightest and funkiest game at ATEI 2007”. A real showstopper at the recent IAAPA, Jumpin’ Jackpot is a completely new, high impact, sports activity themed game which has the potential to ‘take up where video dance simulators left off’.
Commenting on the Brent/Namco presence at ATEI, John McKenzie said: “Visitors to our stand will be faced with a multitude of new and very exciting games which will form the backbone of income revenue throughout 2007. In addition, we have proven AAA games in Time Crisis 4 and Super Bikes, which continue to dominate machine charts; sleeping giants such as Big Buck Hunter Pro; high volume product lines including Brent’s X-Factor Bright crane; and novel innovations like Bowl-O-Rama and the new Rollerball SWP
